Products/Wellness app (not a medical device)/Hey Val

Hey Val

Track what matters for your heart

Wellness app (not a medical device)

Our Take

Hey Val zooms in on one metric that most nutrition apps ignore entirely — saturated fat — specifically for people tracking LDL after a doctor told them to watch their cholesterol. Instead of overwhelming you with a dozen macros, you just snap your meals and see how your saturated fat intake trends over time, which is honestly the only thing that matters if heart health is your goal. The move here is going narrow when everyone else goes broad, and for this specific user, that precision is the whole point.

A photo-based saturated fat tracker that lets you photograph your plate and estimates saturated fat without searching databases or counting calories. Tracks trends over weeks against the AHA's recommended daily target.

Key Features
Photo-based meal logging - photograph your plate, app estimates saturated fat, Daily tracking - one number against AHA's recommended daily target, Trend monitoring - average over weeks for doctor's visits, No calorie counting, no carnivore, no optimization theater
Problem It Solves
High cholesterol management without panic spirals, extreme diets, or feeling overwhelmed by conflicting nutrition advice
Target Customer
Adults aged 35-55 recently flagged for high cholesterol who feel fine and want to understand their numbers without picking a tribe
Use Cases
Track saturated fat intake after cholesterol flag, Monitor dietary patterns between doctor visits, Prepare for follow-up appointments with trend data
Pricing Details
Free to download. iOS only. No tracking, no ads, no recurring subscription drama.
Free Tier
Full app is free
Differentiator
Built for the calm middle - not clinical voice telling you to take a pill, not wellness-bro voice telling you to eat steak. Tracks saturated fat (the dietary lever with most consistent effect on LDL) and leaves the rest to you and your doctor.
Why Now
Addresses the gap in cholesterol conversation - people get a number, the call ends in 4 minutes, and the internet is louder than the doctor with extreme voices
Traction
Notable Metrics: App is live on the App Store

Key Facts

Category
Wellness app (not a medical device)
Pricing
Free
Discovered via
betalist

The people behind Hey Val

M

Marc Kohlbrugge

profile

Maker

Maker of Hey Val. Maker at Product Hunt.

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Hey Val — SLAYREPORT