Products/White-label AI Platform / SaaS/Lety.ai

Lety.ai

Build & Sell AI Agents | White Label AI Platform

White-label AI Platform / SaaS["Miami", "Medell\u00edn"], ColombiaBootstrapped11+ (5 leadership + 6 developers) peopleFounded 2024aiwhite-labelsaasinfrastructureReviewed
Lety.ai

Our Take

Lety.ai is a white-label platform infrastructure for AI agencies. It's designed for agencies that want to build and deploy AI services under their own brand without building the underlying infrastructure from scratch. Think of it as the backend plumbing that lets agencies focus on clients and delivery while Lety handles the heavy lifting.

That's honestly about all the public information available right now. It's early-stage, Product Hunt launched, and positioned in the white-label AI agency space—which is actually smart real estate. Everyone wants to be an AI agency, but most don't want to build the infrastructure. Let them brand it, let Lety handle the complexity.

A white-label AI platform that enables agencies to build, brand, and sell vertical AI agents to any industry. Users can create AI agents pre-configured for specific verticals (healthcare, real estate, legal, hospitality, etc.), deploy across multiple channels (WhatsApp, Instagram, web, email, SMS), connect to 600+ tools via MCP integrations, and bill clients through multiple revenue streams.

Key Features
Agent Builder v2 with 7-step deployment flow, 600+ MCP integrations across tools and CRMs, 12 verticals and 46 pre-configured niches, Custom domain with full white-label (no 'powered by' badge), Multi-tenant architecture with isolated workspaces, 4 billing streams in 1 invoice: subscription, token markup, MCP calls, setup fees, Deploy to multiple channels: WhatsApp, Instagram, Web chat, Email, SMS, File indexing from PDFs, URLs, Google Drive, Revenue calculator for modeling agency MRR, Stripe Connect with 135 currencies
Problem It Solves
AI agencies were rebuilding the same infrastructure (auth, dashboards, billing, integrations) from scratch for each client. Lety provides the complete operating system so agencies can focus on selling rather than building backend infrastructure.
Target Customer
AI agencies, digital agencies, entrepreneurs wanting to sell white-label AI agents to businesses in various industries
Use Cases
Healthcare AI receptionist and appointment booking, Real estate lead qualification and property tours, Legal client intake and case management, Restaurant reservations and orders, E-commerce customer support, Dental clinic intake and scheduling, Medspa consultations and bookings, Veterinary triaging
Pricing Details
Agencies can markup LLM tokens and MCP calls 3x, 5x, or 10x. Free trials available (7, 14, or 30 days) with automatic billing conversion. Example shown: $1,200/month MRR per Growth client, $600/month per Starter client.
Differentiator
Full white-label with no Lety branding anywhere, 12 pre-configured verticals, 600+ integrations, 4 revenue streams consolidated into single invoice, multi-tenant from day one
Why Now
AI agency market is exploding; agencies need infrastructure to scale without rebuilding basic systems for each client. Lety provides the complete operating system to launch agencies in minutes not months.
Traction
User Count: 1,000+ agencies · Customers Mentioned: Papa John's, KIA · Notable Metrics: 1,000+ agencies building on Lety, 2,000+ AI agents deployed, $2M+ billed across 15+ countries

Key Facts

Category
White-label AI Platform / SaaS
Location
["Miami", "Medell\u00edn"], Colombia
Founded
2024
Team Size
11+ (5 leadership + 6 developers) people
Stage
Bootstrapped
Discovered via
product-hunt

The people behind Lety.ai

A

Andrés Aguilar

profile

COO & Co-Founder

Former competitive athlete; brings discipline to day-to-day operations.

C

Christian Gómez

profile

CEO & Co-Founder

Previously scaled a software company from 1 to 200 developers serving US enterprise clients. Launched Lety in November 2024.

G

Gabriel Suárez

profile

Head of Sales & Marketing

Has been selling since kid. Known for empathy and making people feel heard. Teacher at heart, loves explaining and breaking down complex concepts. New dad, lives in Buenos Aires, married.

J

Julián Labrador

profile

CTO

Has been writing code since kid. Started as backend obsessive. Tests every new technology as it drops. Leads team of six developers building the architecture. Father, husband, vallenato fan.

S

Stephanie Gallego

profile

CLO

Born in NYC. Lawyer by training. Leads sales strategy, corporate deals, and legal architecture. Mother of two.

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Lety.ai — SLAYREPORT