Public Pages for Confluence

Public Pages is Atlassian's way of letting you flip your internalConfluence docs into actually Google-indexable public pages — and honestly? That's the move right there. Most teams don't publish their docs publicly because they can't rank for anything, so adding the SEO layer is the actual value, not just flipping a switch on visibility. If you're already living in Atlassian land, this is a no-brainer; if you're not, there's probably a dozen cheaper ways to do headless CMS anyway.