optimo

Optimo is Microlink's play in the image optimization space—a simple API that compresses and formats media without the usual dev headache. It's not groundbreaking (that's what Cloudinary and imgix have locked down), but if you just need something that works without configure-hell, it's a low-friction option. The "effortless" framing is bold claims to live up to, but Microlink's APIs are generally solid, so this might actually deliver. Devs tired of wrestling with image pipelines should give it a spin.