Unwrap

Unwrap is a customer feedback analysis and automation platform that takes the chaos of user feedback and turns it into something actually useful. It categorizes feedback, gives you an AI assistant to query your data, and sends real-time sentiment alerts when something's going wrong—or right. No more manually sifting through thousands of reviews hoping to find a pattern.

The customer list is the flex: Perplexity, DoorDash, Southwest Airlines, lululemon, and Oura. That's not a pitch deck fantasy—that's real companies trusting Unwrap with their customer voice. Every single one of those brands gets thousands of feedback points daily across app stores, social media, support tickets, and surveys. Unwrap makes sense of all of it in one place.

Someone built this. Somewhere there's a founder or team who looked at the feedback management space and said "this is broken" and built something companies like Perplexity actually use. We don't know who they are yet, but the product speaks for itself.