Chloe by Close

Steli Efti and crew looked at the CRM game and said "cool, you have a database. But who's actually doing the work?" Most AI sales tools bolt onto your CRM like an aftermarket spoiler. Chloe isn't a tool. She's built directly into Close CRM—meaning she lives where your data already lives, works across your entire sales motion without asking permission, and updates everything the second it changes.

Chloe calls your leads, replies to emails, enriches contacts, qualifies prospects, books meetings, and takes notes like a sales rep who runs on espresso and never sleeps. She leaves voicemails, handles objections, and hands off to a human the moment someone's ready to buy. Your reps wake up to a pipeline that's already been worked. They show up to every call fully briefed with company background, past interactions, and suggested talking points—because Chloe prepped them. Context is king, and she's the queen.

In the last 30 days, Chloe helped 180 sales teams sell more. That's the number Close is putting out there. Most AI sales tools talk about what they CAN do. Chloe's out here actually working leads while your team sleeps. No extra seat, no commission, no integrations to break. Just an AI teammate whonever misses a follow-up.